Boomer Banker
Client: Erste Bank
Agency: Jung von Matt
Role: Creative Director / Art Director
Director: Niels Münter
Production: Kaiserschnitt
"How do you do fellow kids?" That's how many kids see brands who are trying to talk to them. That's why we embraced this role and told them in a self-aware campaign that spark7 doesn't understand the youth, but it doesn't have to. As the only thing, they have to understand as a bank is money.
